Public Relations Specialists

America’s biggest corporations are currently seeking exceptionally skilled public relations specialists with histories of exemplary performance. As many industry-leading companies reinvent themselves for the new millennium, public relations executives inspire employees, shareholders, clients and communities to support new corporate initiatives. The person who can use “the message” to turbo-charge the machinery quickly will rise to the top of the corporate pyramid. “PR is not sales,” one prominent CEO reminds his PR staff. “It is lightning in a bottle—a volatile, potent mix of inspiration and meaningful action in service of our mission.”
Employers Seek Strategic, Tactical Public Relations Professionals.

The Right Stuff For A Tough Market for Public Relations Specialists

Canny, insightful public relations executives teach their protégés the single most powerful secret of effective boardroom performance. One Fortune 100 PR miracle worker schools her staff, “The PR guys are the most powerful people in the big top-floor conference room, because they take command of the managers’ messages; they put the magic words to the managers’ goals, numbers and procedures. PR guys create the company’s story, take it out into the world, and always enjoy the privilege of the last word.” CEOs frequently regard their PR leaders as their most valuable allies precisely because they understand how to translate strategies and tactics into the company’s best practices. Therefore, prospective employers will scrutinize your application and resume in search of… [Read more…] about What Managers Want When Hiring Public Relations Specialists